Google Analytics
![Creating filters in Google Analytics](https://trackingchef.com/wp-content/uploads/thumbs/placeholder-3aw3fgulk3iyivh2ja2ih6.png)
Creating filters in Google Analytics
In this post I will explain how to create filters with examples of common filters I use.
![Validating your Google Analytics installation](https://trackingchef.com/wp-content/uploads/thumbs/placeholder-3aw3fgulk3iyivh2ja2ih6.png)
Validating your Google Analytics installation
After you’ve added the Google Analytics (GA) code to your site, it’s recommended that you validate that it’s firing correctly.
![Creating a Google Analytics account](https://trackingchef.com/wp-content/uploads/thumbs/placeholder-3aw3fgulk3iyivh2ja2ih6.png)
Creating a Google Analytics account
In this post I'll show how to quickly and efficiently set up a new account in Google Analytics.
![Adding Google Analytics to your site](https://trackingchef.com/wp-content/uploads/thumbs/placeholder-3aw3fgulk3iyivh2ja2ih6.png)
Adding Google Analytics to your site
There are multiple ways in which you can add the Google Analytics (GA) tracking code to your site.
![Easily creating Day/Hour heatmaps from Google Analytics in Excel](https://trackingchef.com/wp-content/uploads/thumbs/featured-image-heatmap-excel-3g1k3u500cejzz1vnxnt3e.png)
Easily creating Day/Hour heatmaps from Google Analytics in Excel
A 5-min guide to create and analyze an insightful report of user behavior on your site.
![Finding your Google Analytics Tracking ID](https://trackingchef.com/wp-content/uploads/thumbs/placeholder-3aw3fgulk3iyivh2ja2ih6.png)
Finding your Google Analytics Tracking ID
To properly install Google Analytics, in many cases you will be required to provide your Tracking ID (aka UA).
![Using Google Analytics and Search Console data to identify “low-hanging fruit” queries](https://trackingchef.com/wp-content/uploads/thumbs/featured-image-hidden-3g1k4alk8o882bu34evpca.png)
Using Google Analytics and Search Console data to identify “low-hanging fruit” queries
One of my favorite tactics when performing an SEO audit (routine or a fresh start) is extracting existing data from
![Google Analytics Blindspot: Uncovering up to 15% hidden Organic traffic](https://trackingchef.com/wp-content/uploads/thumbs/featured-image-blindspot-3g1k4fdg7shdo677rbwmbu.png)
Google Analytics Blindspot: Uncovering up to 15% hidden Organic traffic
Some while ago I was working with client who’s business was selling unique and highly detailed reports. Each report took
![The Curious case of Google Analytics Cross-Domain Tracking](https://trackingchef.com/wp-content/uploads/thumbs/featured-image-curious-3g1k5oqdzewcxonxt1nbpm.png)
The Curious case of Google Analytics Cross-Domain Tracking
A recent call from a past client reminded me of an interesting use case worth sharing. Act One — Anticipation The story