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Using the LinkedIn Ads Company Engagement Report for ABM
LinkedIn is the go-to platform when doing B2B marketing. Many marketers use it as part of their campaigns, either as
5 Must Have Add-Ons & 2 Tools to Upgrade Your GTM Game
Working with GTM (and GA) is great, but certain aspects of it were overlooked by Google, and some functionalities are
Automated Rules & Scripts on Google Ads
In this post, we discuss automated rules & scripts on Google Ads (including examples you can use immediately!). These tactics
Quick tactics for Ecommerce growth using Google Analytics
In this post, we discuss advanced tactics for using Google Analytics to drive growth in Ecommerce campaigns. These tactics were
A simple solution for minimizing click fraud in your Google Ads account (w/o external apps!)
Click Fraud on Google ads, especially in their display network, has become a massive issue to the extent that advertisers
Everything advertisers need to know about Apple’s PCM
Along with the changes implemented in in-app advertising and tracking, Apple is looking to implement a similar mechanism that will
Hacking Google Analytics Universal and Firebase for Apps
So Google Analytics 4 is out, and quite frankly, is a mess. From missing features to confusing new reports and
5 More Tips to Level Up Your Data Studio Game
Back by popular demand, after the roaring success of my previous post I’ve decided to share some more tips and
4 Tricks to Level Up Your Data Studio Game
The reporting needs of a large organization can be overwhelming and the demand is high. So how do I keep
How to exclude WFH traffic in Google Analytics (Expert roundup)
In this post, I've gathered some of the top Google Analytics experts to share their ideas for dealing with WFH
Nice to meet you
Hi, thanks for coming by.
My name is Elad Levy and I’m an experienced Marketing Technologies consultant, working for a decade with various marketing tools.
I am also a husband, father of three rascals, and the VP Marketing of Loox.
Oh, and a decent cook too.
