Google Analytics (GA) goes far beyond reporting data nowadays. In an effort to make the insights driven by the data
When working with Google Ads, most advertisers usually default to using the Auto-tagging feature which automatically appends the gclid parameter
The PixelYourSite plugin allows us to embed the pixels of Facebook Ads, Google Ads (only in the paid version), and
Google Data Studio (GDS) is a super-efficient (and free!) tool to visualize your data from various sources. One of its